Guide Book Advertising
Printed, Distributed and Promoted – With You in Mind
The BEST Resource For Educators, Activity Planners, Group Leaders & Tour Operators to Find YOU!
The Guide is produced annually in print and also available online. It practically has legs, it goes out to where planners can be found.
In 2025, 8,000 Guides were printed & distributed to qualified educators, group leaders and activity planners. Where do they go?
- 131 School Districts made up of
- 537 Elementary Schools
- 179 Middle Schools
- 734 Total Schools
- 128 Charter Schools in MN
- 12+ Professional Conferences, annually handing out 100’s Guides to interested, qualified attendees
- Our Hosted In-Person Events
- MN Field Trip EXPO (August)
- Summer Resource Fair (January)
Hot off the press, every year we have the new Guide printed just in time for the August EXPO where it is very popular with planners. Often a larger number of the new Guides are picked up for an entire school by a principal, staff person or teacher attending the EXPO.
The Digital Guide, current edition has 2170 reads online with an average of 6.75 minutes per read, and over 4,000 impressions. We promote the online Guide all year long.
- Emails (7 times every month)
- Social Media Posts
- Website visits
MN’s Best Resource for Group Activities for 11 Years!
Your Ad is Targeted and Proven Effective
2026 Ads
Due Date for Your Ad
- Due: May 1, 2026 (or sooner if you can)
- Distribution begins July 1, 2026
Ad Sizes
See 2026 Ad Rates & Partner Program Pricing.
(Ad rates for Partners are generously discounted and/or included in certain Partner Programs.)
- Full Page Standard Ad
4.625″ wide x 7.625″ high (live area, no bleeds) - Full Page Premium Position Ad
4.625″ wide x 7.625″ high (live area, no bleeds, first come-first served)
Premium Positions: IFC, Pg 3, IBC, Page facing IBC, Back Cover - Standard or Premium 2-Page Spread
10″ wide x 7.625″ high (live area, no bleeds) - Half Page Standard Ad
4.625″ wide x 3.8″ high (live area, no bleeds) - Front Cover Image
Image only (not an ad), with credit and the page # of your ad inside the Guide.
Ad Specs
- Your ad(s) must be submitted as a PDF file, approved and ready to print.
- Use High-Resolution (300 dpi) images prepped and ready for 4-color process printing.
- Use a QR CODE in your ad to allow readers to conveniently jump from your print ad to your website.
- To ensure a live URL link use at least 12 point type. We suggest ARIAL or HELVETICA typeface for your URL.
- Cover image: No copy, type or logo on image. No collages or multiple images. Cover to be designed by publisher (FTA) and approved by advertiser.
- Submit your ad fully approved and ready to publish. We do NOT send out proofs.

