AMERICAN SWEDISH MUSEUM | Don’t Miss ASI’s Holiday Exhibition

Step into the fantastical this winter! ASI’s 75th Annual Holiday Exhibition, Tomte Tales: Legends of Winter, transforms the castle into a magical realm full of holiday icons and Nordic folklore creatures.


The American Swedish Institute’s 75th annual holiday celebration, Tomte Tales: Legends of Winter, is on view now through January 25, 2026! This beloved Minnesota tradition invites guests to explore Nordic-inspired programs, experience the holiday exhibition in the historic Turnblad Mansion, savor seasonal food, and shop the ASI Jul Store and one of the region’s largest holiday handcraft markets. It’s the perfect group travel excursion for the holidays.

This year, the Turnblad Mansion has been transformed into a storybook winter wonderland—guided by Tomte himself, building upon Tomte’s debut in ASI’s 2024-2025 holiday exhibition. Guests will experience Tomte’s story and see the season through his eyes, meeting his friends along the way and uncovering the folklore behind animal companions, Lucia, Krampus, the Julbock, Santa, reindeer, and more.

“Seventy-five years of holiday magic at ASI is really special,” said Joe Imholte, Vice President of Experience at ASI. “We can’t wait to welcome families, friends, ASI members, and first-time visitors to share in the joy and memories that have made this celebration such a cherished part of Minnesota’s holiday season.”

Seasonal highlights include: 

Jul Shop at the Museum Store – Open through January 4
Browse a handpicked collection of Nordic-inspired gifts, décor, and imports. Gift card promotion: Buy $100 in gift cards, and receive a $10 voucher to treat yourself!

Winter Solstice Celebration– Friday, December 19
Gather in the courtyard for a night under the stars with live reindeer, bonfires, and warm glögg from FIKA Café. Extended Jul Shop hours and seasonal treats round out the evening. Sponsored by JE Dunn Construction.

Julbord Dinners – Saturday, December 20 and Sunday, December 21
A traditional Swedish Christmas smörgåsbord, complete with herring, meatballs, and holiday desserts, is perfect for sharing with family and friends. Preregistration required.

12th Day of Christmas Jul Ball – January 5
Send off the holiday season with a hop, leap, and twirl at ASI’s first annual 12th Day of Christmas Jul Ball! Bring a partner or find one here to dance the night away under the twinkling lights to music from some of the area’s finest Nordic folk musicians.

Santa Visits Minnesota – A Reindeer Tale – January 14 (Virtual)
Join Marlene Wisuri, Duluth researcher and long-time member of the North American Sámi community, as she chronicles the amazing tale of Minnesota’s reindeer and Santas in this illustrated online program

FIKA Café Winter Menu + Extended Hours
Enjoy hearty Nordic-inspired dishes made for the season, from warming soups to festive desserts. Serving the full menu starting at 10 am daily.

Please note that most events require advance registration. Visit asimn.org for more information.